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Dan Pratt

Customer Experience · DAP Consultancy

Customer Experience

Biography

About Dan

Dan brings over 20 years of leadership shaping exceptional customer experiences, including senior roles inside the Virgin Group.

Through DAP Consultancy he helps organisations build customer experience that is consistent, differentiated and commercially effective.

Areas of expertise

  • Customer experience strategy
  • CX audits & journey mapping
  • Service excellence & training
  • Loyalty and churn reduction

Services delivered

Performance

Customer Experience

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Articles & guides

Article

Insight from Dan

6 min read
 Guide

Customer Experience Guide

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